In the reality, it is hardly
to support capital of company by self-own finance or it is hardly to earn large
profit by small capital of company. Hence, the external finance is very useful
to expand the scale of company and achieve larger profit. The external finance
is mainly included in debt and equity. However, issuing
the debt and equity will be involve interest much be paid, but the cost of debt
is cheaper than equity. By comparison, more equity will bring more return for
company.
Therefore,
issuing the debt and equity must be involved the risk problem for organization.
The high gearing level increasing the risk for company and the low gearing
level is decreasing profit. In order to achieve the maximum of shareholder
value, balancing the risk as low as possible and make the profit as much as
possible is an essential issue for managing finance. Hence, the calculation of
WACC is a best way to find the balancing point between risk and cost of capital.
On the other hands, the business risk is an important for managing business
such as the risk of exchange rate and the risk of environment. But some of risk
is uncontrollable for management team and they can only avoid it. However, the
risk from finance is obviously controllable.
In case of
JJB Sports, it is a well-known brand on High Streets and the main selling is sportswear.
In last year, they have achieved the combined value of JJB Sports' shares totaled
£500m, but its shares being suspended on 1st Oct it was just worth £1.2m.
The woe of
debt is a main reason behind JJB Sports went wrong. In 2007, in order to expand
their market, they had brought footwear firm Original Shoe
Company and a minority stake in sportswear brand Umbro. JJB Sport had
achieved a successful movement which becomes the third sportswear brand behind
Sports Direct and JD Sports. They had issued more equity to fill the lack of
assets, but it had increased their gearing level, which means that JJB has
taken more risk than before. Unfortunately, the economic crisis has occurred in
2008 and they quickly found it in financial difficulties. In order to dealing with
the financial difficulties, they serviced its expensive debt as profits plunged,
and JJB also sold its fitness clubs.
For my
point of views, JJB is unnecessary to take a vast amount of money to buy the footwear
firm Original Shoe Company and a minority stake in sportswear brand Umbro. This
movement is too risky for an organization. According to JJB historic finance situation,
they are keeping a stable growth before 2008. Too much risk is very possibly to
lead company to bankruptcy.
In order to
rescue their finance, JJB has had to twice restructure its debts to persuade
its shareholders, the charity set up by the founder of US software giant
Microsoft to invest them more than £200m. However, JJB was still loss their
mount until August.
What’s
more, the lackluster management is also the main reason for JJB sports went
wrong. The various bosses had led JJB after 2007. The various leadership and
strategy is definitely impact JJB to loss their mind as result they made
failure in the business.